Franco Films His Gucci Frames


Yes, we’ve all been hearing those alleged rumors about James Franco, but the actor is also creating headlines for another reason: his filmmaking collab with Gucci. As the current face of the designer brand’s eyewear collection, Franco has found the time to direct and star in the brand’s video campaign, “Techno Color Sunglasses.” Released this past week, the short film features Franco and Italian model Natalia Bonifacci enjoying the high life in their Gucci’s sunglasses.

View the 30 second cut below:

Kristen’s Nonexistent Smile Helped her Become the New Face of Chanel

At the end of last year Chanel announced, at their Dallas Métiers d’Art show, that Kristen Stewart would be the new face of the well-known label headed by none other than Karl Lagerfeld. The Twilight star is currently Balenciaga’s model for their Florabotanica fragrance and her famous “uninterested look” that everyone jokes about seems to be working pretty well in her favor.


Stewart’s much awaited campaign with Chanel is due to be released in May which, rumor has it, was shot by Karl Lagerfeld himself. The picture above, among others, was leaked onto Instagram and then reportedly taken down. Even if this is the only sneak peek we get, we’re loving Stewart’s corn rows and her indifferent look. Who knew chewing on  a toothpick could look so fashionable??



Images via,


Androgynous Model Andrej Pejic for MCM

This gender bending model, Andrej Pejic is back on the scene and modeling for MCM. Pejic’s spring 2014 campaign for German luxury accessories label MCM, entitled “Flower Boys in Paradise.” This collection showcases a kaleidoscopic prints and florals and has a genderless aesthetic, which makes this model perfect.

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Celine Spring/Summer 2014 Campaign

11 February, 2014 All, Campaign, Fashion 109 comments

This season’s Celine ad campaign is a juxtaposition of energetic movements and bright colors. Helped by choreographer Stephen Galloway, models Daria Werbowy, Julia Nobis, Amanda Murphy and Binx Walton pose for Juergen Teller in the label’s artful prints and modern silhouettes styled by Camilla Nickerson. Take a look for yourself!

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David Beckham’s Sexy Ass H&M Super Bowl Ad

Whew. We’re getting a little hot before even talking about it, but if you were lucky enough to be one of the millions to first see David Beckham’s new campaign ad for H&M bodywear you know what we are referring to. The hotter than ever 38 year-old father and soccer  player is shot running a top buildings in only his skivvies.  His continuing collaboration with the major clothing store has created enough buzz to have women wanting to buy the same for their husbands.  No doubt the ad will be one of the most watched on YouTube. (Sorry, not sorry, Victoria)


Barneys New York Takes Daring Risk With A Transgender Campaign

Barneys New York has taken a big, controversial, risk which is out of character for the clothing company. For their spring 2014 ads and catalog, 17 transgender women and men were photographed and interviewed all of which will also be found on their blog and website. They plan on releasing various videos to showcase their new campaign, titling it “Brothers, Sisters, Sons and Daughters.” Dennis Freedman, Barneys creative director, stated,  “Our goal was to convey the strength, beauty and courage of these extraordinary individuals through the iconic photographs and films of Bruce Weber, as well as the insightful writing of Patricia Bosworth. Great progress has been made in regards to the lesbian, gay and bisexual community. Unfortunately, the struggle for transgender equality continues. In the end, it is our hope that that we can make a difference through this campaign.”


The campaign will take 10 percent of sales and donate it to the Lesbian, Gay, Bisexual and Transgender Community Center as well as the National Center for Transgender Equality. The faces of the amazing campaign are Edie Charles, Valentijn de Hingh, Ashley de la Cruz, Sawyer Devuyst, Peche Di, Dezjorn Gauthier, Trevon Haynes, Eve Lindley, Niki M’nray, Ryley Pogensky, Ines Rau, May Simon, Ahya Taylor, Maxie Neu and Gisele Xtravaganza.


Images via,

American Apparel’s 62-Year-Old Lingerie Model

If you’re familiar with American Apparel, you know they’re about young, sexy, and provocative ad campaigns. American Apparel has continued to make a statement over the past years , but this newest statement is one everyone can’t stop talking about.

Jacky O’Shaughnessy is a 62-year-old advanced model who has modeled a line of basics for American Apparel previously. In her previous campaigns she was fully clothed, however in her newest campaign, she is completely revealing and not holding back. O’Shaughnessy is American Apparel’s newest face of their AA’s line of lingerie accompanied by the tagline, “Sexy has no expiration date.” One of the main reason’s American Apparel chooses to embrace this 6-foot-tall gorgeous model with white hair, is because she’s completely all natural. Her look in fact has put some of the younger models in their twenties to shame.

Kate Moss for Alexander McQueen Campaign

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Surprise, surprise, Kate Moss is the new face of Alexander McQeen. This is the first time the supermodel has fronted a campaign for the brand, and honestly, we are so glad this hauntingly beautiful campaign happened. In addition to the breathtaking photos, she also stars in a futuristic film, which was inspired by Sixties British cult thriller, Peeping Tom.

This short film is seen through the eyes of this unknown voyeur who follows Moss through these darkened streets. He holds a replica doll version of the model as she takes us on this seat thrilling journey. She enters a desolate building as she begins to remove her clothes. It’s as sinister as you could possibly imagine.

The campaign was shot by Steven Klein in East London.

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Tommy Hilfiger Announces Global Spring 2014 Advertising Campaign

The Tommy Hilfiger Group announces its Spring 2014 global advertising campaign wést coãstiüs. Featuring the adored all-American Hilfiger family, the new campaign takes the gracious group of characters to the beaches of Malibu. With wave-washed shorts, chambray-soft shirts, easy blazers, all in wet sea glass colors. Scuba chic takes a dive with neoprene bonded leather. So jump in the dune buggy, prepare for sand in your chinos, color blocks and sunblock, goggly sunglasses and Sea Breezes at sunset. With this reinvented ‘West Coast’ spirit in mind, the campaign engages their audience across a wide range of platforms. The campaign is photographed by Craig McDean, styled by Karl Templer and creatively directed by Trey Laird of Laird + Partners.


McQ SS14 Campaign

21 January, 2014 Campaign, Fashion 4 comments


McQ by Alexander McQueen is ready to celebrate spring and yes, the campaign is simply amazing. Featuring models Ine Neefs, Frank Lebon, and Brogun Loftus plus Declan Cullen and Sean Semmens of Coastal Cities, the British brand’s new campaign has just joined the coolest-spring-campaigns of 2014.
Photographed by the brilliant Steven Klein, the pictures portray a somehow dark yet magical environment, full of a very young and fresh style.
Make up, cool hair-styles and some very  interesting looks are part of McQ’s must-does for this spring.