Blake Lively Launches Her Site ‘Preserve’


On Monday afternoon, Blake Lively joined the lifestyle club with her site Preserve! Her site has officially launched and it was two days ahead of schedule. Thank goodness because we honestly couldn’t have waited any longer!

Lively describes the purpose of her site as “part magazine, part e-commerce hub, part philanthropic endeavor and above all, a place to showcase the power of imagination, ingenuity, quality, and above all, people.”

It gives an insight to her life in an artistic way. In a way where she inspires us how to live, eat, be, and all in between. She covers topics from taste, intimacy, culture, projects, wellness, style, and celebration.

Watch the video to her site Here!

We can’t wait to see where this site will continue to expand.

Obsessed: Prince George and His First Royal Year in Fashion


Of course there are many reasons to adore this little hunk of british bred royalty.
One of which being that it is his first birthday, and well, who can really deprive a child lots of love on their first birthday? Most definitely not I, that is for sure!

So of course we are obsessed with this little munchkin. But, we wanted to point out more than just his stature and that he will someday rule one of the greatest nations on planet earth – just as important, isn’t he always dressed impeccably?

From his overalls, to his cardigans and his monochromatic looks to stripes and sail boats, this baby has got it going on.

So, here is to one royal year of spectacular outfits and we can’t wait to see what you’ll be wearing once you are dressing yourself!
Happy Birthday Prince George of Cambridge!


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The Princess is Here — Princess Pia Mia

‘THE PRINCESS IS HERE ‘ <I say to my self a la Missy Elliott, 1, 2 step> whenever Pia Mia enters a room.

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Hailing all the way from Guam, this 17 year old’s career is ever budding right before our eyes. From her Kim K keek feature covering Drake’s ‘Hold On, We’re Going Home’,  to a record label at Interscope, Pia Mia’s in it to kill it!

We were first wowed by Pia’s camera skills back last summer when we shot her alongside the coolest Columbian actor we know Moises Arias for an Annex feature.

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Lensed by: Kaleb Khu

Back at it again, Pia didn’t fail to perform, rather further honed in on her modeling skills. You’d never guess the artist stands 5’5” with stems that read for days. In this video directed by Justinne Enriquez the artist is captured BTS of her cover shoot donning For Love & Lemons, Gail Be, Camelia and Skikos, + more.

Woman Crush Wednesday: Imogen Poots


Currently on our radar, the sweet and stylin’ Imogen Poots.

We found ourselves falling back in love with this British honey in That Awkward Moment as she played the off-beat and intriguing love interest of one of our favorite hunks, Zac Efron. (Sidebar: How hard would it be to not be in love with her? I mean, not only is she adorable visually, but her name is so quaint and peachy, she is the perfect English rose!) Since then we have seen Poots blossom along the red carpet at multiple events. Needless to say we were excited to see her in Need for Speed earlier this year also.

Now that she has established herself as a well versed actress and style icon, it is safe to say there are only big things coming her way.

Some of those things include, but are not limited to; Knight of Cups, Squirrels to the Nuts and The Blunderer - all of which are in pre-production. 

Catch her gracing the silver screen or scrolling down your tumblr dashboard in some of her amazingly breathtaking fashion shoots.

She’s a beauty and it’s not going unnoticed.


That Fashion Thing: 60′s Revival


Tapping into mod chic, the style of the 60′s seems to be taking over Hollywood. We have seen it pop up during different occasions, like Marc Jacob’s Louis Vuitton Spring 13 collection, or even Blake Lively’s 2011 Glamour editorial and most recently, Mila Kunis’ W magazine editorial. We realize some celebs have committed more than others (ahem-Lana Del Rey), but from street style to runway, our favorite IT girls have been channeling their inner Twiggy - and it looks groovy baby.

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Blake Lively, Glamour Magazine 2011


Blake Lively, CFDA Awards 2014


Lana Del Rey H&M Campaign 2012

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Cara Delevingne Louis Vuitton Spring 13


Mila Kunis W Magazine 2014

images via E! Online, Hawt Celebs, Glamour, Fashion Tag, Wassermoth (deviantART)

Man Crush Monday: Douglas Booth



Douglas Booth is a total cutie we’ve been obsessing over lately. If you aren’t familiar with Doug just yet we’ll tell you one thing: He’s from London. All you need to know.

The 22 year-old first came to public attention following his performance as Boy George in the BBC Two film Worried About the Boy. He also starred in the BBC adaptations of Great Expectations and Christopher and His Kind. Since then, he’s done great things that has only made our hearts swoon.


He’s acted in the latest rendition of Romeo and Juliet and we saw him share a screen with Miley Cyrus in the 2012 movie ‘LOL’

You might ALSO recognize Douglas Booth as the pouty-lipped model standing next to Emma Watson in Burberry ads.


photos courtesy of GQ

I KILL EVERYTHING, but succulents… succulents live!

The thick fleshy plants have adapted to survive any condition life throws at them – EVEN friends intoxicating them with Four Loko poison (please do not try that at home). From plants + animals with Stephen Eichhorn to boho goddess Leah Hoff’s home, succulents are without a doubt ride or die plants.

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+ in case you needed a new screensaver, please find below. You’re welcome.

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Woman Crush Wednesday: Chloe Grace Moretz


For me, this crush began in 2011 when Moretz played the female lead – opposite Tyler Posey – in the Best Coast music video for Our Deal. But since then, Chloe Grace Moretz has grown up, worked more and is now being taken very seriously as a wonderful talent. With a few projects still to be released later this year, she is our Woman Crush Wednesday and should be on everyone’s radar.

Currently, at the still young age of 17 she is one of the best young actresses in the biz and also becoming quite the style icon.

The upcoming release of the movie If I Stay (August 2014) is the highly anticipated story of a girl who’s life changes when she is in a serious car accident. Laggies and Clouds of Sils Maria, which both are to be released in theaters later this fall/winter are two big budget films in which Moretz stars opposite other great actresses like Kiera Knightley and Kristen Stewart.

Chloe Grace Moretz  is a girl you want to keep an eye on. From comedy to drama it is very apparent that she can do it all. Not only has she got a great talent but she also has the personality and humility that you want to see in a young celebrity. She appears to be really down to earth and an all around fun girl to have around. You can tell she’s got some good taste in music and style as well – via her Instagram (@cmoretz) – and you know we’ve got to respect her for that!

With so much already achieved, there is really no saying what is next for Chloe but we know it is sure to be something amazing!

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Images via Tumblr

Short Hair Don’t Care: Summer Do’s From 7 Summer Babes

We don’t need to tell you how hot it is outside, just take a step out or open a window for goodness sake!

But here in Hollyweird, it is even hotter than you can imagine because some of our favorite celebs have decided to turn up the heat and take their hair game to the next level.

Long locks aren’t ideal for sunshine summer days and these girls got the clue and chopped the extra weight before it was too late! But the short hair has become more than just an act of heat stroke and more of a trend.

Check out some of our favorite girls who have given us new favorite hair lengths to experiment with this summer!








Images via Instagram and Tumblr

That Fashion Thing: Flat Chested Diaries

We just can’t get enough of the oh so chic bralette trend. It has grazed the runway as well as street fashion. They have become the new “flat chest” girl trend, not just because they are comfortable, but simply, sexy and chic.


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Hanky Panky- Peek- A- Boo Lace front tie Bralette $42

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For Love & Lemons- Bat your lashes bralette $125

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Nasty Gal- Heavy Hitter Bralette $30

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Top Shop- Mesh Strappy Bralette $50

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Top Shop- Triangle Cup Bra $40