Monday night, Lincoln Center. Were you there? Well, we weren’t either, but that didn’t keep us from hearing about all the winners at the Fragrance Foundation Awards – affectionately known as the “Fifis”.

The most surprising win of the night, in our opinion, had to have been that of One Direction’s fragrance, “Our Moment”.

The fragrance that is produced by Elizabeth Arden was apparently a bit of a shoe in for the award after the boys asked their 31 million facebook fans to contribute to the Consumer Choice Awards.

The other big winner of the night was none other than Victoria’s Secret (no surprise there). Victoria by Victoria’s Secret won the women’s Consumer Choice award as well as the Popular Fragrance category in both women’s and men’s.
Yes, you read it right, women’s and men’s. The men’s fragrance being “Very Sexy Platinum for Him”.


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